Your website is the most important marketing and information channel for our primary audiences. As such, your website plays an important role in advancing and supporting the Lafayette College brand.

The Hermione theme features five page content sections, including:

  1. Department Page Content
  2. Page Content
  3. In-Content Callouts
  4. Sidebar Callouts
  5. Full Width Callouts

Each section offers a number of different components to display and highlight information and media.

Department Page Content

The Department Page Content section is where to upload a header image for your page. It offers an option to display a short header.

Page Content

Page Content section contains the title, intro, and content fields. Content added in this section will display at the top of the page and before all other content added to the ‘In-Content Callouts’, ‘Sidebar Callouts’, and ‘Full Width Callouts.’ Add content by filling in each block.

In-Content Callouts

pop-up02In-Content Callouts contain the majority of page components. To chose a component for your page, simply click on the blue “Add Content” button at the bottom of the In-Content Callouts section and pick a callout type from the pop-up menu. Each callout consists of multiple fields that you will fill in with your information and images. Most callouts allow a choice of color themes.

Sidebar Callouts

Sidebar Callouts are reserved for flexible buttons and a button that links to the campus calendar.

Full Width Callouts

The Full Width Callouts section contains components that will appear at the very bottom of the page. They fill the full width of the browser window and contain blocks to input information such as announcements, galleries, and contact info, among others. Click on the blue “Add Content” button on the bottom of the section to access a pop-up menu to pick a callout type.

Tips for Using the Page Content Sections

  • Any field with an * next to it is a required field.
  • Image blocks have a minimum size indicated next to the image block. Any image smaller than the minimum size will result in an error message in the media library.
  • You may create a WordPress gallery on your page by using the “content” component in the pop-up menu. Be aware that the images for a gallery need to be 770 x 433px in order to fill the space correctly.

Images

Images are a important part of your website design in some areas. At the highest level, images help your visitors connect and feel comfortable on your site. You want to capitalize on the amount of information presented in a photograph.

Depending on the Callout being displayed, one of the following sizes will used:

  • 1440×810
  • 770×433
  • 470×300
  • 160×160

When adding images to callouts, the best strategy is to create an image at the highest size because When you add an image to your site it will create a version of that image at each of the above sizes. This leaves you the option of using the image in multiple places if needed and not have to worry about not having the right size or end up with something with poor resolution. For the most part you will be dealing with an aspect ration of 16:9. There are a few callouts that use an aspect ratio of 1:1, but if your image has it’s content centrally positioned, it will crop properly. You may also refer to examples below to see the minimum image size required for each callout.

Some basic guidelines to follow when creating or choosing images to use on your site:

  • Aspect ratio of 16:9
  • 72 dpi
  • JPEG, PNG, and GIF are the most popular file formats for images.
    • They play different roles.
    • A relatively high-quality JPEG could have a file size at a fraction of a PNG and can deliver comparable quality.
  • Image should have strong CENTRAL positioning.

Cropping Images

Our site is responsive, the images will scale in size depending on the device it is being viewed on. However, it is not perfect, so playing with image placement helps, you want your image to have strong central positioning after cropping.

If you don’t have Photoshop, optimize images with https://pixlr.com/ – a free photo editing and design tools

Other tools compress and optimize images

For consultation on manipulating images, contact the Communications Division or visit web.lafayette.edu.

In-Content Callouts

There are 22 different In-Content Callouts. They are shown below as they will appear in your browser. The Lafayette Web Style Guide PDF illustrates the WordPress admin area for each component.

Minimum image size: 770px x 433px


Minimum image size: 770px x 433px


Minimum image size: 770px x 433px


Minimum image size: 770px x 433px


Minimum image size: 770px x 433px


Minimum image size: 160px x 160px


Statistics

Heading Link
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73%

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6500

Minimum image size: 470px x 540px


Minimum image size: 770px x 433px


Highlights

Spotlight

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Link Title

Minimum image size: 770px x 433px


Highlights

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Visual List Content Group

Overall Description goes here.

Minimum image size: 470px x 300px


Minimum image size: 770px x 433px


Section Break

Heading Link Text

From news.lafayette.edu

All Recent News

Stay Connected

More From In the Media

Minimum image size: 770px x 433px


FAQ Block

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we can even add links

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Full Width Callouts

There are 8 Full Width Callouts. They are shown below as they will appear in your browser. View this PDF if you’d like to take a look at the WordPress admin area of each component.

Minimum image size: 770px x 433px


Update

Announcement content will go here.

Contact Information

Communications Division

Feather House
17 Cattell Street
Easton, PA 18042

Our Team

Title

Description will go here.

Minimum image size: 770px x 433px